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“Science of Shopping” expert, Paco Underhill, to speak at DeSales University
The Council for Retail and Sales (CRS) will host Paco Underhill, renowned author, highly sought after speaker, and founder of the market research and consulting company, Envirosell. The event is open to the public and will be held at DeSales University on April 28, 2022. Networking and a book signing will begin at 6pm, with…
Read MoreCouncil for Retail and Sales donates to ASD Foundation
CENTER VALLEY, Pa. (January 19, 2022) – The Council for Retail and Sales (CRS), housed at DeSales University, matched donations made by board members to support Allentown School District Foundation. CRS board member, Nick Miller, who also serves as vice president of the Allentown School Board, set a goal to raise $24,000 to refurbish the…
Read MoreCouncil for Retail and Sales to hold check-signing ceremony
CENTER VALLEY, Pa. (August 30, 2021) – The Council for Retail and Sales (CRS), housed at DeSales University, will host a check-signing ceremony to recognize and celebrate two key partners. On September 16, 2021, the CRS team, as well as key DeSales staff and faculty, will be joined by representatives from Walmart and The Giant…
Read MoreCRS hosts Meet the Experts: Direct-to-Consumer Sales talk
On February 18th, The Council for Retail and Sales at DeSales University and Andres Gallegos, president and CEO of Z-CoiL pain-relief footwear, joined forces to present an informative talk focusing on ways to increase direct-to-consumer sales. Z-CoiL currently operates about 30 retail stores in the country but their retail stores account for only about 7%…
Read MorePenn State Lehigh Valley wins Council for Retail and Sales (CRS) Regional Online Case Competition
Center Valley – Apr 27, 2020. The Council for Retail and Sales regularly holds collegiate case competitions, but this week’s competition was the first held virtually. Due to the coronavirus pandemic, the regularly scheduled case competition which was to be powered by Clemens/Hatfield, was replaced with an entirely virtual experience. The case posed the question,…
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